Archive for the ‘ Interactive ’ Category

Your Augmented Reality Guide to Holiday Shopping

It’s that time of year again – time to break out your wallets and spend your hard earned cash on loved ones, and maybe even some not so loved ones. And as much as we all love this season[ READ MORE ]

Tips for Conducting a Successful Webinar

Is distance preventing you from disseminating information to a large audience? If so, I highly recommend conducting a webinar. The term webinar is short for web-based seminars or[ READ MORE ]

Apple & Microsoft vs. Android. What Does This Mean for Consumers?

It's clash of the titans in the mobile, tablet computing and mobile OS arena. With the crowds screaming for blood and mass confusion in the marketplace what is a consumer to do? As an advertising agency we constantly have to have our fingers on[ READ MORE ]

How Has Technology Affected Communication?

Laptops, iPads, cell phones, the Internet, Google, Twitter, wifi…how has technology affected people’s ability to communicate? Communication using technology, referred to as mediated technology is used more for business communication than any other kind, even more than the [ READ MORE ]

Why Flash Marches On: The Secret Life of Actionscript 3.0

A web developer friend of mine recently sat down with me at a very fashionable counter in the first Starbucks licensed to serve wine. Naturally this experimental venture is in Seattle, the home of the original Starbucks coffee shop and a city forever pushing forward with the latest internet technology. As he frowned at the limited selection, he ordered a Pinot Grigio and said, “Flash, yeah... I don’t see much call for it. Companies see it as a ‘nice to have,’ but with the iPad and the iPhone blocking Flash, I just don’t see that it has much of a future.”[ READ MORE ]

Stepping up Your Use of Web Analytics

You’ve taken the first step, you’ve applied a web analytics solution to your website. You’re familiar with the basics, but how do you make real use out of the numbers? Here are 10 tips for getting more out of your tracking[ READ MORE ]

Best Uses for Flash (not Gordon)

It’s been impossible to miss the storm of controversy in the tech field over Adobe Flash[ READ MORE ]

Don’t Stop, Look & Listen, Repeat.

Sometimes it’s best not to trust your instincts when it comes to marketing, especially if your views are shortsighted. One sure fired way to go out of business is to act like you already are—by ceasing to communicate to your target via marketing efforts, events, articles, etc. Let’s say for instance, we instructed you to [ READ MORE ]

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