Archive for the ‘ Production ’ Category

Folder and File Naming Conventions – A Traffic Manager’s Dream

Working at an ad agency, we all have our hopes and dreams. Some may want to ride jet skis off the coast of Panama, win the World Series of Poker, maybe even backpack through Bali. And while spontaneous ventures are normal for those living the agency life,[ READ MORE ]

What Type of Designer Are You: Solo, In-house, or Ad Agency?

Where designers work varies as much as the designers themselves. Some work in the corner of their studio in their pj’s while sipping their Starbucks coffee. Others work in the marketing department of a Fortune 500 company. Then there are those who design an array[ READ MORE ]

Vendor Relationships – Local vs National

The odds of an ad agency seeking the help of a trusted vendor for project completion are pretty good[ READ MORE ]

A Working Lunch – Something to Chew On

In years past, I would have given a long list of convincing reasons why a “working lunch” equates to a “waste of time” and causes practically zero productivity, along with a high probability of low blood sugar  (especially for the people who do the most talking). However, I digress, and digest, if you keep the [ READ MORE ]

Why does my agency put a mark up on production? Part 3 of 3

We’ve had a look at several different compensation structure models. Some clients prefer to work under a retainer model, which allows for long-term strategic planning and an ongoing partnership that works in a proactive capacity. However, if not carefully prioritized by the client, this can also lead to liberally requested assignments that often eat up [ READ MORE ]

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