Posts Tagged ‘ advertising ’

Yearning to be Interning

Not having had any experience in advertising, I wasn’t quite sure what to expect of an internship at an agency, but I knew I needed one to prove I was a go-getter who values the opportunity. Unfortunately, the thought of filing papers and delivering coffee all day didn’t really sound too appealing. After[ READ MORE ]

Life of an Intern

I’ve always wanted to be a media planner and buyer so when I walked into evok advertising for an interview – I knew I had to nail it. I guess if you’ve done the interview process before, you know how nerve-racking it is – arriving really early, sweaty palms, wondering if your resume looks good enough[ READ MORE ]

Your Augmented Reality Guide to Holiday Shopping

It’s that time of year again – time to break out your wallets and spend your hard earned cash on loved ones, and maybe even some not so loved ones. And as much as we all love this season[ READ MORE ]

The Kick-Off Meeting

“The Kick-Off Meeting” is the first in a three-part series focused on a project’s lifecycle, which includes “The Kick-Off Meeting” , “Ongoing Project Management” and[ READ MORE ]

Media Plan Components

Media planners and buyers are known for the immense amount of research they do before planning and placing a media buy for a client. There are meetings with the account executive and the media[ READ MORE ]

Tips for Conducting a Successful Webinar

Is distance preventing you from disseminating information to a large audience? If so, I highly recommend conducting a webinar. The term webinar is short for web-based seminars or[ READ MORE ]

Spec & Crowdsourcing Work Hurts Us All

Mention the word ‘spec’ in a room of design professionals, and you will hear resonating boos and witness faces cringe in discontent. Why you may ask? Well it’s[ READ MORE ]

Common Design and Print Terms

The world of design and production is filled with all kinds of fun terms. For those unfamiliar with the industry, the terms may sound imaginary, almost like going to a mechanic who tells[ READ MORE ]

Apple & Microsoft vs. Android. What Does This Mean for Consumers?

It's clash of the titans in the mobile, tablet computing and mobile OS arena. With the crowds screaming for blood and mass confusion in the marketplace what is a consumer to do? As an advertising agency we constantly have to have our fingers on[ READ MORE ]

Account Service: The Perfect Blend of Strategy & Personality

“I have learned to respect ideas, wherever they come from. Often they come from clients. Account executives often have big creative ideas, regardless of what some writers[ READ MORE ]

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